Get the call
A number a phone can dial, on the first screen.
The most common fail in the whole report: the phone number is in the header image, or the first button on the page is Read our story. The site should make the call the easiest thing on it.
What the check looks at.
6 of the report's checks, in the report's own words. Your report drops any that cannot apply to your business.
Works on a phone
No sideways scrolling, fewer than 5 buttons or links too small to tap, and body text at least 14 pixels tall on a phone.
Ways to reach you
A tap-to-call phone link on every page, a main contact form of 6 fields or fewer, and either live chat or a stated reply time.
Own your customer list
An email or text-message sign-up on the site: a newsletter, tips, offers or reminders form, or a sign-up box from an email-list service built into the page. A quote form does not count.
Tap to call on a phone
A tap-to-call link or button visible in the first screen on a phone.
Call to action on a phone
The first call or contact button visible in the first screen on a phone.
Form usable on a phone
Form fields at least 44 pixels tall, a label on every field, and nothing spilling off the edge of the screen on a phone.
What we do about it.
- 1
A tap-to-call number at the top of every page, and the first button on the home page is the call.
- 2
A booking button on the first screen, going to a form that takes under a minute on a phone.
- 3
The number and the booking link on the listing, matching the site.
Also under get the call
See what a customer sees before they call.
Free. No login, no card. You watch it run.