Find out why your phone isn't ringing.

A free report on your website, Google listing and reviews: what is costing you calls, and how to fix each one.

Free, no card, no password. You watch it run, usually about 5 minutes, and we email you a link back to your report.

Two workers in orange coveralls loading equipment into the back of a work van
9:41

Your free report

Example

You're #7 on the Google map for “plumber near me”.

  1. 1Northside Plumbing4.9★ · 412
  2. 2Blue Pipe Co.4.8★ · 268
  3. 3Anytime Drains4.7★ · 191
  4. 7Your business4.8★ · 36

Fix these first

  • No phone number a phone can tapThe number is inside the header image.
  • 14 reviews with no replyIncluding two one-star reviews from May.
  • No prices on the siteBuyers comparing three shops leave for the one that shows a range.

No walls. No mystery retainers.

Root

Typical agency: A sales call before you see anything

A free check first. You see what's wrong before anyone asks for money.

Typical agency: A retainer with a vague scope

Clear products, each with a list of what's included.

Typical agency: Pricing only after a proposal

Prices on the page: $4.99 for your first month, then $599 a month for Root Essentials.

Typical agency: Work you never see

Every task in your dashboard. Posts, pages and emails come to you before they go out.

Typical agency: Reports full of jargon

Leads, Google views and reviews in plain words, each saying where it came from.

Typical agency: Locked into a long contract

Month to month, no setup fees. Stop any month, and what we built stays yours.

The job is decided before anyone picks up the phone.

  • Six workers in matching uniforms and hard hats standing in front of a garage door

    97%

    of people read reviews before choosing a local business.

    BrightLocal survey, 2026

  • A roofing crew replacing the roof of a two-story house, ladders against the porch

    45%

    of people have used ChatGPT or another AI to find a local business.

    BrightLocal survey, 2026

  • Three workers on ladders putting siding on a house

    68%

    of people will only use a business rated 4 stars or better.

    BrightLocal survey, 2026

  • A technician carrying a solar panel across the roof of a house

    54%

    of people go to the website after reading good reviews.

    BrightLocal survey, 2026

Source: BrightLocal, Local Consumer Review Survey 2026, a survey of 1,002 US adults.

More calls, more reviews, more booked jobs.

Show up where the job is being searched.

  • Your Google listing complete, with services, hours and photos
  • A page for every service and every town you work in
  • Where you rank on the map, checked on every scan
Example

Smith Plumbing

★★★★★ 4.9 (128) · Plumber · Open now

CallWebsiteDirections

Services: drain cleaning, water heaters, leak repair, repiping

Up to 74 checks, each with proof.

Each one passes, fails, or says why it couldn't be checked. A few of them:

  • Tap to call on a phone
  • Loads fast on a phone
  • Photos on your listing
  • New reviews in the last 90 days
  • You reply to bad reviews
  • Who holds the map pack
  • Can they price it themselves
  • Can they book a time online

See all 74 checks

Clear products. Pick what you need.

Start with what your check found. Add the rest when you're ready.

Website

A fast, sound site that turns visitors into calls and bookings.

$149 a month

  • The fixes from your first audit, done by the Root team
  • Pricing and booking made easy to find
  • Speed and technical health checked on every scan

Google and reviews

More reviews, a reply to every review, and a complete Google listing, with your map rank on every check.

$399 a month

  • A review request to each customer after a job, once your job software is connected
  • A reply to every review, written by Root
  • Your Google listing kept complete and current

Listings

Your business the same on the directories people use to look it up.

$39 a month

Booking

Prices and a booking form on your site, so visitors ask for the job instead of leaving.

$99 a month

Content

Pages, articles and Google posts that answer what buyers ask before they call.

$499 a month

Email campaigns

Campaigns to past customers that bring them back for the next job.

$499 a month

Media

Real video and photos from your jobs, shot by local creators.

$2,500 a month

Social media

Facebook and Instagram posts from your real jobs, written and scheduled by Root.

$799 a month

Plans

A maintenance plan that turns one-time jobs into customers who come back every year.

$199 a month

Clear results, in the open.

Root HQ is your dashboard: what Root does for you, and the numbers that show if it's working.

  • Your numbers

    Leads, Google views and reviews, with the trend.

  • See work before it goes live

    Pages, posts and emails come to you first.

  • Every step

    Where your first 60 days are, and what Root needs from you.

Good morning, Jordan.

Smith Plumbing (made up): your numbers

Leads

+3

12

Seen on Google

+90

1,240

Visits from Google

+12

140

Google reviews

+5

64

New reviews

Dana K. ★★★★★

Showed up the same day and fixed the leak in an hour.

Mike R. ★★★★★

Honest price, clean work, would call again.

How you look online

Rating4.7 ★

Top 3 on Maps3 of 18

What owners say.

Clients from before Root's public launch, in their own words. Results vary by business.

“I've paid three different 'marketing guys' over the years and never knew what I was getting. With ROOT I can actually see where my calls come from. Our phone rang more in July than it did all last summer. My office manager stopped asking me if we're still paying for this.”
Mike D. · HVAC owner, 6 trucks
“Honestly I put this off for months because I figured it'd be another thing I had to learn. It wasn't. They built the site, hooked up booking, and now people schedule at 11pm without calling me. My husband says I check the dashboard more than Facebook now. He's not wrong.”
Tasha R. · Plumbing company, family-owned
“Our old website looked like it was from 2012 because it was. Customers kept telling me they almost didn't call. The new one loads fast on phones, which is where all my customers are anyway. Got two commercial jobs off it in the first month. Wasn't expecting that.”
Carlos M. · Electrical contractor
“After the last storm season we got buried in calls we couldn't track. ROOT fixed that. Every lead comes in one place now and we don't lose them in somebody's voicemail. Not flashy, just works. That's all we wanted.”
Jen and Dave K. · Roofing

What a fix looks like. You see every fix.

Every fix shows in Root HQ as it's done. On day 60 we check again. Rankings move on Google's clock, so we never promise them.

Example

Buyer Intent & Conversion

0 tappable numbers

The phone number is in the header image, so a phone cannot dial it.

After the fix

A tap-to-call number at the top of every page.

Example

Local Presence & Reputation

14 of 20 reviews unanswered

Of the last 20 Google reviews, 14 have no reply, including two one-star reviews.

After the fix

Every review has a reply in the owner's own words.

Example

SEO & AEO

0 of 3 names were you

Asked who to call for a water heater, the AI assistant named three competitors and not you.

After the fix

Service pages that answer what buyers ask, so the assistant has something to cite.

We fix what failed, and you see every fix.

Simple pricing, on the page.

The check is free. Your first month is $4.99. No proposal, no sales call.

See how our prices compare with agencies

Root Essentials

$4.99first month, then $599/mo

Month to month. Cancel any time in Root HQ.

Bought one by one, what is in it costs $686/mo. The package saves you $87/mo.

  • Website$149/mo
  • Google and reviews$399/mo
  • Listings$39/mo
  • Booking$99/mo
  • A rescan on day 60 that shows what changed
  • Root HQ and a report each month
  • No setup fees. Month to month
Get my free report

Root Plus

$2,999a month, from the first month

Month to month. Cancel any time in Root HQ.

  • Everything in Root Essentials, plus
  • Phone answeringA dedicated person answers your phone 8 AM to 6 PM, in your business name. An AI assistant answers nights and weekends, and says it is an assistant. Jobs booked on your calendar. A summary of every call sent to you, by text once carriers approve texting (by email until then). Emergencies sent straight to you.
  • A rescan on day 60 that shows what changed
  • Root HQ and a report each month
  • No setup fees. Month to month

Phone answering starts within 5 business days of signup. Call summaries come by email until text messaging is approved by the phone carriers, usually 1 to 4 weeks.

Get my free report

$4.99 buys your first month of Root Essentials. We do the fixes the report names and you approve them. After that it's $599 a month for Root Essentials, and you can cancel any time in Root HQ. You pay $4.99 when you start. The first full charge comes one month later, and if you cancel in Root HQ before then, you are never charged it.

Questions

Is the check really free?
Yes. No card and no call.
How long does it take?
Usually about 5 minutes, and you watch it run.
What does each check tell me?
What we looked for, what we found, and the fix if it failed. A few say why we could not check them.
Do I need to give you access?
Not for the check. We read what the public can see, plus outside estimates for traffic and links.
What does $4.99 get me?
$4.99 buys your first month of Root Essentials. We do the fixes the report names and you approve them. After that it's $599 a month for Root Essentials, and you can cancel any time in Root HQ.
Do I keep my website?
Yes. Your domain, site and content stay yours.

See what a customer sees before they call.

Free, no card, no password. You watch it run, usually about 5 minutes, and we email you a link back to your report.